What’s changed in the new LinkedIn lay out?

During the summer the lay out of your LinkedIn home and profile page has changed. At the end of the year the company pages are expected to be updated too. In this article you’ll find an overview of the main changes.

On the home page the most relevant updates are listed at the top. This includes world wide ‘trending topics’ in your field and the most important updates of your professional connections. You’ll never have to miss any news from your network!

New visuals on the home page are designed to make sharing and interaction easier. For me the dark coloured menu bar at the top is a striking new feature. When you share a link or video it will be included at the home page with a bigger visual, encouraging your network to visit the link.

The profile page allows more space for your profile photo. Make sure to upload a fitting professional picture. Contact information such as email address and twitter account are only visible when you click on the button ‘Contact Info’.

The new compact overview of your personal info means that your summary becomes more prominently visible. It has become more important to include a catchy summary about you as a professional or employer. For ideas about how to write a summary then read my other article ‘How do you bring focus into your LinkedIn profile?’

When you’ve recently opened your LinkedIn account you may have noticed that it is no longer possible to list your specialities under your summary. LinkedIn has decided to put more emphasis on presenting skills rather than specialities. This is what recruiters and job seekers search under, so make sure to fill out your skills as extensively as you can.

This article has been written by Via Career Coaching in the Netherlands. Pleased to meet you!

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